Diageo North America appoints PepsiCo and AB InBev veteran Sebnem Erim as CMO amid slowing spirits demand and challenges in the regional market.
Cannes Lions 2026 Day 2 spotlights AI, creators and marketing transformation as brands rethink creativity, discovery and growth in an AI-led era.
Cannes Lions 2026 opens with AI, creators, brand creativity and marketing effectiveness shaping conversations across the Palais and Croisette.