L'Oréal expands its AI search strategy, testing Google AI Overviews advertising and exploring partnerships as conversational AI reshapes brand discovery and marketing.
L’Oréal has appointed Aman Gandhi as Head of Cybersecurity for its Global Tech Hub in India as the company expands its AI, data and digital capabilities.
L'Oréal has appointed Marc Dicko as SAPMENA Chief Digital and Marketing Officer to oversee digital, eCommerce and marketing across more than 35 markets.
L'Oréal is expanding AI across content creation, media investment and beauty discovery as it adapts its marketing strategy to changing consumer behaviour.
L'Oréal says AI has reduced beauty product development time by 75%, accelerating research, formulation and innovation across its global beauty portfolio.
L'Oréal is expanding its OpenAI partnership to accelerate AI-powered content creation, personalization and marketing efficiency across global brands.
L’Oréal has leased 90,000 sq ft in Hyderabad to establish a global technology hub, reinforcing the city’s position as a major GCC and innovation destination.
