AI search is reshaping digital discovery. Learn how businesses can improve visibility in ChatGPT, Gemini, Copilot and Perplexity beyond traditional SEO.
Google leads AI-driven discovery while ChatGPT remains the largest standalone AI referral source, highlighting the growing importance of AI-first search strategies.
AI visibility is emerging as a key marketing metric as brands compete for mentions in ChatGPT, Gemini and Claude, reshaping digital discovery beyond traditional SEO.
IIT ISM Dhanbad has partnered with AGI to develop AI powered technologies for mineral exploration, supporting faster mineral discovery and India's critical minerals strategy.
AI is transforming digital marketing in 2026, reshaping search, personalization, customer journeys and brand discovery as marketers adapt to AI-driven consumer behavior.
SEO.co has launched a free AI prompt library designed to help marketers, SEO professionals and businesses improve content creation and search performance.
Grapes Worldwide has appointed Sanjay Kumar as Director – AI & Growth to lead AI-powered transformation, automation and performance marketing initiatives.
Meta is reportedly moving to unwind its $2 billion Manus deal after regulatory concerns in China, highlighting growing geopolitical challenges in AI investments.
Anthropic has suspended Fable 5 and Mythos 5 worldwide following a US government directive, spotlighting the growing impact of geopolitics on AI access.
India is integrating AI into mineral exploration while planning a ₹100 crore Bengaluru data centre to strengthen geological analysis and resource discovery.
NeuroRank has launched a patent-pending AI visibility platform aimed at helping brands monitor generative search visibility and governance globally.
The ongoing Iran conflict is testing GCC unity, with regional coordination and strategic alignment under pressure.
Iran has raised concerns over AI data infrastructure projects in the Gulf linked to US firms, highlighting rising geopolitical tensions.
Rising geopolitical tensions highlight structural risks to India’s data centre and AI infrastructure, including energy security and submarine cable dependencies.
Practo appoints Cijo George as VP of AI to lead its global AI charter, strengthening care navigation, provider tools, and outcome-driven healthcare intelligence.
As AI reduces clicks, AEO and GEO are redefining search visibility. Here’s how brands must optimise for AI-generated answers, structured data, and zero-click discovery.
As AI-driven search tools replace traditional links with generated answers, marketers are rethinking discovery. Generative Engine Optimization is emerging as the next evolution of search strategy.
MapmyIndia integrates its location intelligence platform with Zoho CRM to help businesses improve customer insights, logistics optimisation and field operations.
AI browsers like ChatGPT Atlas and Perplexity Comet are changing how Indians search. Marketers must optimize for answers, not just rankings, through structured content and factual clarity.
As AI reshapes search, marketers must balance SEO for visibility and GEO for inclusion in AI answers. Learn how to optimize for both to stay discoverable and credible in 2025’s search landscape.
Brandi AI introduces an AI-driven visibility and geo platform with generative optimization tools to help marketers boost performance and reach.
AI leaders Geoffrey Hinton and Yann LeCun urge embedding empathy and submission to human intent as fundamental guardrails to ensure AI safety and align systems with human values.
Optimizely launches Geo-Ready CMS to boost AI-powered search visibility with localization, structured content, and region-specific SEO.
Memories.AI raises $8 million in seed funding, backed by Samsung Next and former Meta leaders. The startup aims to revolutionize video intelligence.
Onfolio’s AI marketing arm unveils Generative Engine Optimization (G.E.O.) to help websites increase traffic through AI tools like ChatGPT—offering a roadmap for future digital marketing strategies.
NetApp appoints Syam Nair as Chief Product Officer to spearhead AI and cloud-first innovation, reflecting its growing focus on hybrid multicloud solutions and data-driven transformation.
Arppit Sharrma of Industrial Motion Inc. shares how AI and Martech are transforming industrial marketing through data-driven engagement and predictive tools.
Explore five trending martech tools of 2025, from AI personalization to GEO and no-code platforms, reshaping global marketing strategies.
