Rokt and mParticle introduce a hybrid customer data platform on Snowflake AI Data Cloud to help enterprises unify data and deliver personalized experiences.
AI is reshaping India’s martech, set to hit $93.88B by 2030. Brands adopt AI agents, unified data, and regional personalization to boost ROI and trust.
Predictive customer data platforms are reshaping marketing by shifting from personalization to anticipation, driving retention, efficiency, and revenue growth.
Klaviyo unveils AI-powered tools to enhance omnichannel marketing, boosting creative efficiency, personalization, and predictive audience engagement.
In this exclusive interview with Brij Pahwa, David Raab, Founder of the CDP Institute, unpacks the evolving role of Customer Data Platforms in an AI-first world.
