HubSpot introduces The Loop, an AI-driven marketing framework unveiled at Inbound 2025, designed to replace the flywheel and drive continuous, adaptive customer engagement.
InMobi & Glance’s Festive Marketing Trends Report shows 64% shop fully online, 83% research online first, and AI-powered shopping recommendations surged 79% this season.
Enterprises now value AI most as a decision-making enabler rather than a pure automation tool, yet only 15.8% report strategic maturity in AI adoption.
Netcore’s MarTech 2025 report reveals Agentic AI drives 2X conversions, with early adopters reporting 23% uplift in campaign performance.
Taboola’s 2025 study shows AI and personalization are redefining insurance marketing, boosting ROI and customer engagement.
Corover launches BharatGPT Mini at VivaTech 2025—an offline, multilingual AI model designed for India’s low-infra, regional language-first market.
Apple integrates ChatGPT into Xcode and launches Foundation Models Framework, aiming to empower developers with AI-powered tools at WWDC 2025.
Brij Pahwa, Editorial Lead - e4m, writes on the use of AI in marketing
