Revolutionary Tool Powers MSMEs and Enterprises with 24/7 multilingual AI Interviews, Cutting Hiring Time by 50%

Apna.co, India’s leading jobs and careers platform, has unveiled the country’s first job-posting-integrated, multilingual AI Calling Agent — a game-changing innovation set to redefine recruitment for businesses of all sizes. Most companies either can’t afford or find it inefficient to integrate a job portal with an intelligent AI agent stack along with building a CRM tool to interact with applicants. Apna solves this by launching a fully integrated solution that automatically triggers voice interviews the moment a job is posted. Built on Apna’s proprietary Blue Machines Agentic-AI stack, the AI Calling Agent shortlists talent within minutes—cutting hiring time by up to 50%.

This AI-powered solution conducts round-the-clock interviews in Hindi, English, and other regional languages, using advanced voice analytics to assess and shortlist top talent instantly. With the ability to run 10,000+ parallel interviews and achieve 80%+ connection rates (vs. 30% for manual calling), businesses can now hire at scale, faster than ever. Whether you’re a fast-growing startup or a large enterprise, Apna brings enterprise-grade hiring automation within everyone’s reach. This is recruitment reimagined — fast, smart, and accessible to all.

For MSMEs, which often lack dedicated hiring experts like large enterprises, recruitment can feel like flying blind—unsure of whom to hire or how to assess if a candidate is the right fit. With Apna’s AI Calling Agent, they no longer need to guess. The AI does the heavy lifting—evaluating, interviewing, and shortlisting the best-fit talent—empowering MSMEs to make confident hiring decisions at scale.

Unlike traditional chatbots or email-based systems, Apna’s AI Calling Agent customizes every interview to match the employer’s job post and brand tone. It auto-generates role-specific questions, conducts live voice interviews, scores responses in real time, and follows up via calls, WhatsApp, and Email, ensuring no candidate slips through the cracks. Recruiters get instant access to transcripts, audio highlights, and AI-driven shortlists via Apna’s employer dashboard, making hiring precise and effortless. From software engineers to sales executives, this tool brings human-like warmth to scalable automation, tailored to India’s diverse hiring needs.

Nirmit Parikh, Founder & CEO of Apna.co, said,
 “Hiring is more than just filling roles—it’s about shaping the future of India. India’s recruiters spend countless hours chasing calls instead of meeting qualified candidates. That’s the gap we set out to bridge. We built the AI Calling Agent under our proprietary Agentic AI stack, Blue Machines, to deliver enterprise-grade automation that’s affordable, regional, and simple to use. By embedding our AI Calling Agent directly into every job post, we’re putting Fortune 500-level technology into the hands of lakhs of MSMEs and enterprises across India. Employers can now focus on the human conversations that matter—while our agent handles the rest. This is the beginning of a new era in recruitment—fast, intelligent, and built for Bharat.”

Karna Chokshi, COO of Apna.co, commented,

“Building a DIY stack across job portals, dialers, speech AI, scoring engines, and CRMs is both expensive and technically complex. With Apna, we’ve unified sourcing and AI-driven screening into a single seamless workflow — no integrations, no third-party tools, no extra effort.”

As Apna continues to innovate at the intersection of AI and employment, the AI Calling Agent marks a major leap in building a tech-first hiring infrastructure for India — helping businesses hire smarter, faster, and at scale.

About Apna.co

Founded in 2019, Apna.co is India’s leading jobs and careers platform, dedicated to helping India’s rising workforce unlock unique professional networking and skilling opportunities. Spanning more than 40% of the country’s pincodes, apna is on a mission to enable livelihoods for billions in India. With more than 6 crore users across 900+ cities and trusted by more than 7 Lakh employers that trust the platform, India has a new destination to discover relevant opportunities, enabling jobs in over 200 categories across sectors.

Disclaimer: This is a press-release.