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Tags: Real-time-marketing

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Comviva Launches GenAI-Powered Mobilytix for Real-Time Marketing

  Comviva Launches GenAI-Powered Mobilytix for Real-Time Marketing

  • by Martech Desk
  • 1 week ago

Comviva introduces Mobilytix, a GenAI-driven real-time marketing platform designed to enhance customer engagement and campaign agility for brands.

Real-Time Revolution: How AI Is Turbocharging Indian Marketing Campaigns

  Real-Time Revolution: How AI Is Turbocharging Indian Marketing Campaigns

  • by Brij Pahwa
  • Oct 17, 2025

AI is transforming Indian marketing with real-time campaign optimization. Brands like Swiggy, Flipkart, and Tata CLiQ are driving higher ROI and agility using AI.

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