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Tags: Influencer-economy

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Influencer economy

  India’s Marketers Are Done Guessing: AI Is Now the Brain Behind Influencer ROI

  • by Brij Pahwa
  • Sep 11, 2025

India’s creator economy is currently estimated at ₹2,500 crore, and that valuation is opening eyes. Brands and influencers are under pressure to prove outcomes, not just impressions.

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