Richard Edelman discusses AI search, earned media, trust, brand credibility and why marketers can no longer rely solely on paid visibility.
L'Oréal is expanding its OpenAI partnership to accelerate AI-powered content creation, personalization and marketing efficiency across global brands.
Pattern has launched Pi, an AI-powered ecommerce platform designed to help global brands improve digital growth and marketplace operations.
Global brands are shifting marketing intelligence to India, with GCCs evolving into hubs for AI, analytics and decision making.
