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Tags: Brightedge

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Google AI Overviews

  Google AI Overviews May Increase Brand Risk for Marketers, BrightEdge Study Finds

  • by Martech Desk
  • 4 days ago

BrightEdge research finds Google AI Overviews are 44 percent more likely to criticise brands than ChatGPT responses, raising new reputation risks for marketers.

Google Records First Market Share Recovery After AI Search Shift: BrightEdge Report

  Google Records First Market Share Recovery After AI Search Shift: BrightEdge Report

  • by Martech Desk
  • Oct 25, 2025

BrightEdge data shows Google regaining search market share for the first time since AI-powered platforms disrupted user discovery patterns.

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