AI startup AskSila has onboarded industry leader Tarun Singhal as it expands its focus on AI powered digital twins and expert knowledge platforms, marking another leadership addition in India's rapidly evolving artificial intelligence ecosystem.
Singhal announced the move through a LinkedIn post, describing it as a new chapter aligned with the growing influence of generative AI and the future of work. He joins AskSila, an AI first, venture backed company within the Viven ecosystem, founded by Ashutosh Garg and backed by investors including Khosla Ventures and Foundation Capital.
In his announcement, Singhal said the move represents more than a career transition. According to him, it is an opportunity to contribute to one of the defining technology shifts of the decade, spanning generative AI, digital twins, expert as a service models and the future of enterprise work.
AskSila is building AI powered digital twins designed to preserve human expertise and make professional knowledge available on demand. The platform enables users to engage with AI based digital representations of domain experts, allowing organisations to capture institutional knowledge, improve decision making and expand access to specialised expertise.
Singhal said that over the years many professionals have approached him for discussions on business growth, leadership, marketing, brand strategy and transformation. Through AskSila's AI platform, he believes those insights can now be delivered to a much wider audience through conversational digital experiences.
The executive added that AI powered digital twins have the potential to make trusted human expertise accessible at any time while supporting learning, productivity and faster decision making. Rather than replacing professionals, such technologies aim to extend the reach of experienced leaders across organisations and industries.
The announcement comes as enterprises increasingly explore AI driven knowledge management solutions. Companies are investing in digital twins, generative AI assistants and enterprise knowledge platforms to capture institutional expertise, automate routine interactions and improve workforce productivity. The technology is gaining traction across sectors including consulting, financial services, healthcare, education and customer experience.
Industry analysts note that enterprise AI adoption is moving beyond content generation toward applications that preserve organisational knowledge and support collaboration. AI powered digital twins are emerging as one such use case, enabling businesses to retain expertise while making it available to employees and customers through conversational interfaces.
Singhal also highlighted India's growing role in the global AI landscape. In his post, he pointed to the country's technology talent, entrepreneurial ecosystem, enterprise scale and increasing digital adoption as factors positioning India to become an important market for AI driven innovation. He also referenced the government's broader vision for AI led progress and its potential impact on productivity, learning and business transformation.
The leadership announcement reflects a wider trend across India's AI startup ecosystem, where companies are strengthening leadership teams to accelerate product development, customer engagement and enterprise adoption. AI firms are increasingly recruiting executives with experience in business transformation, go to market strategy and digital innovation as demand for enterprise AI solutions continues to grow.
For enterprises, AI powered knowledge platforms offer opportunities to reduce information gaps, improve onboarding and create more consistent access to expert guidance. Businesses are also exploring digital twins to enhance customer engagement, training and internal collaboration while preserving institutional knowledge.
For marketers and business leaders, the appointment signals continued momentum around AI applications focused on human expertise rather than task automation alone. As organisations seek practical AI use cases, digital twins are emerging as one of the technologies reshaping how knowledge is shared, scaled and retained.
AskSila's addition of Tarun Singhal underscores the company's ambition to expand its AI powered knowledge platform while reinforcing the growing role of digital twins in enterprise AI strategies. As organisations continue investing in intelligent workplace technologies, leadership expertise combined with AI is expected to play an increasingly important role in the future of work.