EleveIIM has expanded its presence in Punjab with the launch of a new campus in Mohali, strengthening its focus on artificial intelligence and digital marketing education. The institute said the new centre is designed to equip students, working professionals and entrepreneurs with industry-relevant skills as demand for AI-enabled roles continues to grow across sectors.
Located in Sector 82, Mohali, the new campus will offer programmes covering artificial intelligence, data science, machine learning, digital marketing, web development and other technology-focused disciplines. According to the institute, the curriculum has been developed to combine classroom learning with practical exposure through live projects, AI-powered tools and mentorship from industry professionals.
The expansion comes amid growing demand for professionals with AI and digital capabilities as businesses increasingly integrate generative AI, automation and data-driven decision making into their operations. Educational institutions across India have been updating course offerings to include AI-powered applications, reflecting changing workforce requirements and the rapid adoption of emerging technologies.
EleveIIM said its programmes are intended to serve a broad learner base, including college students, fresh graduates, career switchers, freelancers, business owners and working professionals. Besides technical training, learners will receive exposure to practical assignments, internship opportunities, career guidance and placement assistance to improve job readiness. The institute also plans to incorporate widely used AI platforms and marketing technologies into its teaching methodology to provide hands-on experience.
According to the institute, the Mohali campus has been established as part of a broader effort to build an ecosystem focused on future skills and technology education. The programmes are structured around project-based learning, enabling participants to apply AI tools to real-world business and marketing scenarios rather than relying solely on theoretical instruction.
The institute also announced scholarship opportunities for eligible students as part of the launch. It said the initiative aims to make advanced AI and digital education more accessible while encouraging greater participation from learners looking to upgrade their professional skills. Alongside classroom instruction, students will have access to certifications, mock interviews and career development support intended to improve employability in the technology and digital economy.
Industry analysts have noted that AI is reshaping hiring patterns across sectors including marketing, software development, analytics and business operations. Organisations are increasingly seeking candidates with expertise in generative AI, machine learning, automation and digital strategy, prompting training providers to redesign programmes around these emerging technologies. Recent initiatives across the education sector also point to a growing emphasis on structured AI literacy and workforce development as governments and private institutions respond to evolving industry needs.
With the new Mohali campus, EleveIIM joins a growing number of education providers investing in AI-focused training to address rising demand for technology talent. As businesses continue to integrate artificial intelligence into core operations, institutes are increasingly positioning practical AI education and digital skills development as key pathways to improving career readiness and supporting India's expanding digital economy.