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Tags: Streaming-industry

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Netflix Turns to AI to Help Viewers Find What to Watch Faster

  Netflix Turns to AI to Help Viewers Find What to Watch Faster

  • by Martech Desk
  • Jun 5, 2026

Netflix is expanding its AI strategy with new discovery features designed to help viewers find relevant content more quickly and easily.

Nikita Arya, Marketing Manager, Netflix India

  Netflix India Appoints Nikita Arya as Marketing Manager for Films and Series

  • by Martech Desk
  • May 23, 2026

Netflix India has appointed Nikita Arya as Marketing Manager for films and series as streaming platforms strengthen content marketing strategies.

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