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Comviva Global CMO Survey Report

  90% Boost AI Marketing Spend, Only 12% Measure Impact: Comviva Global CMO Survey Report

  • by Martech Desk
  • Jun 2, 2026

Comviva’s Global CMO Survey reveals that while 90% of organizations increased AI marketing investments, only 12% can demonstrate measurable business impact.

Comviva Launches GenAI-Powered Mobilytix for Real-Time Marketing

  Comviva Launches GenAI-Powered Mobilytix for Real-Time Marketing

  • by Martech Desk
  • Dec 1, 2025

Comviva introduces Mobilytix, a GenAI-driven real-time marketing platform designed to enhance customer engagement and campaign agility for brands.

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