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Tags: Aditya-birla-fashion

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Aditya Birla Fashion Tests One-Second AI Virtual Try-Ons

  Aditya Birla Fashion Tests One-Second AI Virtual Try-Ons for Its Stores

  • by Martech Desk
  • Aug 24, 2026

Aditya Birla Fashion is evaluating PointAI’s one-second AI virtual try-on and Fashion Advisor technology for potential use across its retail network.

Suraj Bahirwani, CEO Designate, Pantaloons by ABFRL

  Suraj Bahirwani Named CEO Designate of Pantaloons by ABFRL

  • by Martech Desk
  • Mar 26, 2026

ABFRL has appointed Suraj Bahirwani as CEO designate of Pantaloons, signalling a leadership transition at the retail brand.

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