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Indian eyewear and tech company Lenskart has announced that its forthcoming AI-enabled smart-glasses, branded “B by Lenskart”, will be open to the country’s developer community ahead of a planned December 2025 launch. The move invites independent developers and consumer-app companies to build use-cases that integrate the glasses’ AI and camera technology.
According to the company, the glasses have been designed and engineered in India and will allow integrations across sectors such as food delivery, entertainment, fitness, wellness and payments. The developer platform will support consumer apps as well as independent creators who wish to tap into the wearable’s sensors and AI-focused features.
The device will be powered by Qualcomm’s Snapdragon AR1 Gen 1 chipset and will include an integrated Sony camera for photo and video capture. It will also feature an AI assistant based on Gemini 2.5 Live, enabling voice-based interactions, live translation and hands-free UPI payments. The smart-glasses weigh approximately 40 grams, making them lighter than many comparable products, according to the company.
Lenskart’s developer initiative aims to build India’s first full-stack wearables ecosystem combining hardware, software and AI capabilities. To support this, the company is opening its platform to consumer-app firms such as food-delivery or entertainment apps and other developers seeking to plug into the glasses’ capabilities. The ecosystem move reflects the company’s ambition to extend beyond eyewear retail into technology-led wearable innovation.
For the developer community the opportunity is significant. By opening the hardware and AI platform early, Lenskart is offering a chance to shape the wearable’s software ecosystem and define consumer-facing experiences that leverage on-device AI, camera and sensor data. The model signals a shift in how Indian tech firms may engage with ecosystems built around wearables and AI, rather than simply launching hardware.
From a market perspective the smart-glasses segment is still nascent yet growing rapidly. Industry estimates project the global wearables smart-glasses market to reach between US $4-5 billion by 2030, with annual growth rates near 30 per cent. India, with its large mobile-first consumer base and growing wearable adoption, is emerging as a key market for such devices.
Lenskart’s strategy positions it to compete in this emerging category. By aligning its brand presence, manufacturing capability and developer-platform push, the company is working to establish a wearables-ecosystem adjacent to its established eyewear business. The launch of the developer programme ahead of full release may also help the company deliver differentiated applications and user experiences tailored for the Indian market.
Challenges remain. Building a sustainable developer ecosystem requires appealing use-cases, clear monetisation models and broad consumer uptake. The hardware must meet performance and design expectations in a competitive market. Ensuring developer engagement, providing tools and SDKs, and enabling cross-app integrations will require investment and roadmap clarity. Consumer adoption will depend on pricing, functionality and integration into daily routines.
Lenskart will need to execute across multiple fronts: making the hardware compelling and usable, attracting a vibrant developer ecosystem and communicating the value proposition to consumers. The success of the developer programme may tip the balance between a niche product launch and a platform play in wearables.
In summary, Lenskart’s decision to open its B by Lenskart smart-glasses platform to developers marks a strategic effort to build a wearables-centric ecosystem in India. With advanced AI features, hardware integration and focus on developer-driven applications, the company aims to make its mark in a fast-growing segment. The coming months will reveal how the developer engagement, hardware launch and consumer response align.