Reliance Jio has broadened its partnership with Google by making the Google AI Pro subscription available for free to all users across age groups in India. The initiative, which initially targeted select 5G users, now extends to a wider base, allowing millions of customers to access Google’s advanced generative AI tools, including Gemini Live.
The announcement marks another milestone in Jio’s efforts to democratize artificial intelligence access in the country. With this expansion, the telecom company aims to strengthen its position as a key enabler of digital inclusion while aligning with India’s growing AI adoption across sectors.
According to company officials, Jio’s collaboration with Google underscores its focus on building an AI-powered digital ecosystem that supports learning, productivity, and entertainment for users at all levels. “We want AI to be accessible and useful to everyone, from students to senior citizens. This initiative is a step toward that vision,” a spokesperson said.
Google AI Pro and Gemini Live integration
Through the partnership, Jio users can now access Google’s AI Pro features integrated within Gemini, Google’s conversational AI platform. The subscription provides access to Gemini Advanced and Gemini Live, allowing users to interact with the AI in real time through voice, image, and text-based inputs.
Gemini Live, which debuted earlier this year, enables more natural, human-like conversations powered by multimodal AI. Users can use the feature for tasks such as learning support, planning, creative writing, and personal productivity.
With this rollout, Jio becomes one of the first telecom operators globally to integrate AI capabilities directly into its customer ecosystem at no additional cost. The offer is available to both prepaid and postpaid users through the MyJio app, where they can activate the AI Pro subscription and access the Gemini suite.
Enhancing AI accessibility in India
The move aligns with Jio’s broader digital inclusion goals, particularly in rural and semi-urban India. The company has emphasized that extending AI-powered services to all demographics will help bridge the digital literacy gap and empower users with tools that promote smarter communication and decision-making.
Technology experts view this as part of a larger trend in India’s AI landscape, where telecom companies are becoming key players in delivering consumer-facing AI solutions. “Telecom operators like Jio are uniquely positioned to drive AI adoption because they already have scale, data, and infrastructure,” said a digital transformation analyst.
Google’s collaboration with Jio also helps expand Gemini’s reach in India, one of the world’s largest mobile internet markets. By offering AI Pro to Jio’s customer base, Google gains access to millions of new users who may not have otherwise explored its subscription-based AI tools.
Empowering digital consumers
The Jio-Google initiative has been designed to promote digital empowerment beyond simple entertainment. The AI Pro tools can assist students with research, help professionals with productivity tasks, and enable users to learn new skills through conversational interaction.
Additionally, Gemini Live’s integration with Google Workspace tools such as Docs, Sheets, and Gmail allows users to manage workflows efficiently. For Jio, this integration represents a major step in its ongoing transformation into a tech-driven platform offering more than telecom services.
Industry watchers note that this is a strategic move for both companies as India’s AI user base continues to grow rapidly. A report by NASSCOM estimates that India’s AI market will reach $17 billion by 2027, driven largely by consumer-facing applications. Jio’s free offering could play a pivotal role in accelerating user adoption at the grassroots level.
Focus on responsible and inclusive AI
Both companies have stated that the rollout will prioritize safety and responsible use of AI. Jio said that user privacy and data security will remain central to the program, with Google’s built-in safeguards ensuring compliance with local data protection norms.
The initiative also supports India’s broader push for AI literacy under the “AI for All” framework championed by government bodies. By making advanced AI tools freely available, Jio and Google aim to build familiarity and trust among everyday users, helping them understand the practical benefits of generative and conversational AI.
A senior technology consultant noted that the partnership could have a multiplier effect on India’s AI readiness. “Accessibility is the first step toward AI adoption. By removing cost barriers, Jio and Google are setting the stage for a more informed and participatory digital economy,” he said.
Future outlook
Jio’s strategy reflects a growing convergence between telecom and technology in India. As the country moves toward AI-integrated services in communication, education, and commerce, partnerships like this could define the next phase of consumer technology growth.
The company is also expected to explore integrating AI-powered features within its other platforms such as JioTV, JioCinema, and JioMeet, creating a unified ecosystem of digital intelligence services.
For Google, India remains one of the most important markets for AI expansion. The company recently announced that it will be deepening localization of its Gemini models to support Indian languages and regional contexts, ensuring inclusivity in its AI offerings.
As AI continues to evolve, Jio’s initiative demonstrates how accessibility and affordability can drive large-scale adoption. By combining high-speed connectivity with free access to AI, Jio and Google are not only enhancing customer engagement but also contributing to India’s position as a global leader in AI-enabled innovation.